Monday, Nov 18, 2024

This might be Apple’s new M3 chip lineup, but the MacBook I want isn’t coming today

Apple will hold on Monday its most unusual MacBook launch event in recent years. It won't be a press conference with a live audience, but a prerecorded event that lets Apple schedule it for 8:00 PM EST and give it a mysterious Halloween-centric aura. But the hints are there; we're getting new Macs on October 30th, despite what some reports claimed.

Interestingly, there might be another reason why Apple is going for a launch event much later in the day than expected. Apple is supposedly targeting the working hours of Tuesday morning in Japan, as gaming will be a major focus of the M3 MacBook event.

While we wait, we have a last-minute leak that details some of the M3 chips that Apple will unveil on Monday. We're looking at the three flavors we've come to expect from Apple's chip department with each refresh. The 3nm M3, M3 Pro, and M3 Max will power the 2023 and 2024 Macs.

But the MacBook I want isn't coming on Monday. That's the M3 MacBook Air, which fans would expect from such an event.

Continue reading...

The post This might be Apple’s new M3 chip lineup, but the MacBook I want isn’t coming today appeared first on BGR.

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By: Chris Smith
Title: This might be Apple’s new M3 chip lineup, but the MacBook I want isn’t coming today
Sourced From: bgr.com/tech/this-might-be-apples-brand-new-chips-but-the-macbook-i-want-isnt-coming-today/
Published Date: Mon, 30 Oct 2023 10:50:00 +0000