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Expert talks about top 10 marketing trends for 2025
Jay Bautista, managing director of Kantar Media and a part-time professor at the University of Asia and the Pacific, brings decades of experience in market research and media insights, as he shares his take on the Top 10 Market Trends for 2025 that every entrepreneur needs to know. He will cover game-changing topics like: The Voyage to Total Video, Social Media Needs to UP its Game, Safety First Generative AI has to assure marketers, Sustainability and marketing must merge, Brands Tap Into Creator Communities, Woke and definitely not broke: The Inclusion imperative, The puzzle of slowing population growth, Stretching the limits of innovation, Retail Media networks are evolving and Livestreaming: alive and kicking
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